Escape From Excellence

Excellence differs from failure and mediocrity most obviously because many people openly and passionately aspire to it. They want the satisfaction excellence brings and the rewards it promises. Excellent people simply have richer lives, get more done, and have more fun. Aspiring to excellence is valued, encouraged and rewarded. No one really says, “I aspire to mediocrity.” Or, “I’m comfortable with failure.” So, even though excellence eventually turns on us and leads us into to the Excellence Trap, it is nevertheless fitting to speak of those habits and practices which can lead us to excellence as virtues.

There is no shortage of advice and opinions about what drives excellence. After studying much of what’s out there, across time and across cultures, and after working with a myriad of clients, we’ve identified five core virtues which truly account for excellence, without reducing or narrowing what excellence actually is or what it requires. 

The Virtues of Excellence are these: effort, proficiency, expertise, commitment, and acumen. If you demonstrate those five consistently then you will achieve excellence. And you will be also well on your way to the Excellence Trap! Let’s discuss these five virtues one by one.

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Let’s stipulate that you, and most of the people you surround yourself with, can rightly be called excellent. As a basic definition, we’ll say that an excellent person is someone did or has had most of the following things:

• Good schools, good grades
• Good jobs
• Top companies
• Strong track record
• Powerful resume
• Significant responsibility
• Hard work
• Wise choices
• Terrific skills
• Commitment to success
• Good opportunities

Here’s the question: if this is so, then why is it that most of these same excellent people still struggle daily with a multitude of limits and a series of vexing challenges? These include sustaining productivity, consistently innovating, maximizing relationships, articulating a differentiating vision, leveraging competitive advantage, keeping it fun, and experiencing exponential increases in business outcomes and personal rewards. Add your own. Why do we settle for incremental change and marginal gains?

Is it just the way things are? Is it just the human condition? I say no! I say something is very wrong with this picture. We know that excellence isn’t enough, and we know that excellence, by its very nature, has built-in limits and unavoidable dynamics that actually contribute to the problem. That’s what makes it a trap. It’s like a Greek tragedy where the audience knows where this is leading, and it isn’t good. Well, the perspective of Mastery is like the audience. We see the trap that excellent people are in, but unlike a Greek audience, we can do something about it.

Here’s a bonus question: Is the entire industry devoted to maximizing success (including leadership development, management training, corporate shrinks, etc.) making a qualitative difference? Obviously not. The limits, challenges, and problems still exist, and the industry designed to help remains in place. Why aren’t the problems solved and the helpers out of business? We believe that it is because until now no one has understood how, why, and even that excellence is a trap, and no one has created a specific path out of the excellence trap and to mastery, specifically for leaders. We have, and we share all of our insights and knowledge about it on this blog. Look for our upcoming e-book, and if you want to access the tools that will help you, your team, and your enterprise make the change from excellence to mastery, you can visit us here.